This means infographics provide an optimal opportunity to acquire links. They:Īnother reason to use infographics for link building is because people love sharing them. Using infographics for marketing gives you a way to present information in a way that attracts the attention of your audience. If you want your information to stick, you need to present it in an infographic. To put it simply - infographics give marketers a way to effectively present information while appealing to a diverse range of learning styles. … combining text and graphics allows communicators to take advantage of each medium’s strengths and diminish each medium’s weaknesses.” Graphics may be easier for the reader to understand but are less effective in communication of abstract and complicated concepts. Written language allows an almost infinite number of word combinations that allow deep analysis of concepts but relies heavily on the reader’s ability to process that information. “On their own, text and graphics are both useful yet imperfect methods for communication. Miller and Brooke Barnett, two professionals at the School of Communications: They serve as a visually compelling form of communication. Infographics combine text, graphics, and design. Infographics give marketers a way to organize and present large amounts of information in a condensed but thorough manner. With so much data floating around us, it can seem overwhelming when trying to make sense of it. Check out the images below to see just how different infographics can be. It all depends on how much information you want to share. The Benefits of Using Infographics for Link-Building We’ve put together this guide on earning backlinks through infographics to help you drive results with your online visual marketing campaigns. You may know know it, but we’re also linkbuilding specialists. Here at IGW, we specialize in visual marketing. Link-building has become crucial to increasing the search engine optimization (SEO) value of your visual marketing efforts.

But Creating infographics and other types of visuals is only half the battle when it comes to effective digital marketing. Did you know infographics & link-building go hand-in-hand in effective content marketing?įrom social video ads to whiteboard animations to infographics, visual content makes it simple to present a massive amount of information in an easy-to-understand manner. Infographic marketing has exploded in popularity over the past few years.

Network links infographic creator